by The global artificial intelligence in marketing market size accounted for US$ 14.79 Bn in 2022 and is projected to reach around USD 145.42 Bn by 2032, growing at a CAGR of 25.68% from 2023 to 2032.
Key Takeaways:
- North America is expected to dominate the market during the forecast period.
- By Deployment Mode, the cloud segment is expected to grow at the highest CAGR over the forecast period.
- By Technology, the machine learning segment is expected to dominate the market over the forecast period.
- By Application, the content curation segment is expected to dominate the market over the forecast period.
- By End-user, the media & entertainment segment is expected to dominate the market over the forecast period.
Report Summary
The global artificial intelligence in marketing market report provides a Point-by-Point and In-Depth analysis of global market size, regional and country-level market size, market share, segmentation market growth, competitive landscape, sales analysis, opportunities analysis, strategic market growth analysis, the impact of domestic and global market key players, value chain optimization, trade regulations, recent developments, product launches, area marketplace expanding, and technological innovations.
The study offers a comprehensive analysis on diverse features, including production capacities, demand, product developments, revenue generation, and sales in the artificial intelligence in marketing market across the globe.
A comprehensive estimate on the artificial intelligence in marketing market has been provided through an optimistic scenario as well as a conservative scenario, taking into account the sales of artificial intelligence in marketing during the forecast period. Price point comparison by region with global average price is also considered in the study.
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Artificial Intelligence in Marketing Market Report Scope
| Report Coverage | Details |
| Market Size in 2023 | USD 18.59 Billion |
| Market Size by 2032 | USD 145.42 Billion |
| Growth Rate from 2023 to 2032 | CAGR of 25.68% |
| Largest Market | North America |
| Base Year | 2022 |
| Forecast Period | 2023 to 2032 |
| Segments Covered | By Offering, By Deployment Mode, By Technology, By Application, and By End User |
| Regions Covered | North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa |
Key Highlights:
Reports Coverage: It incorporates key market sections, key makers secured, the extent of items offered in the years considered, worldwide containerized artificial intelligence in marketing market and study goals. Moreover, it contacts the division study gave in the report based on the sort of item and applications.
Market Outline: This area stresses the key investigations, market development rate, serious scene, market drivers, patterns, and issues notwithstanding the naturally visible pointers.
Market Production by Region: The report conveys information identified with import and fare, income, creation, and key players of every single local market contemplated are canvassed right now.
Also Read: Deep Learning Market Size to Garner USD 978.88 Billion by 2032
Artificial Intelligence in Marketing Market Players
The report includes the profiles of key artificial intelligence in marketing market companies along with their SWOT analysis and market strategies. In addition, the report focuses on leading industry players with information such as company profiles, components and services offered, financial information, key development in past five years.
Major companies operating in this area
- NVIDIA Corporation
- Salesforce, Inc.
- Google LLC
- Intel Corporation
- International Business Machines Corporation
- Microsoft Corporation
- Amazon.com, Inc.
- Oracle Corporation
- Baidu, Inc.
- Twitter, Inc.
Market Segmentation
By Offering
- Hardware
- Software
- Services
By Deployment Mode
- On-premise
- Cloud
By Technology
- Machine Learning
- Natural Language Processing
- Computer Vision
- Context-Aware Computing
By Application
- Social Media Advertising
- Search Advertising
- Content Curation
- Sales & Marketing Automation
- Analytics Platform
- Others
By End User
- BFSI
- Retail
- Consumer Goods
- Media & Entertainment
- Enterprise
- Others
Regional Segmentation
- North America (U.S., Canada, Mexico)
- Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
- Asia-Pacific (China, Japan, India, Southeast Asia and Rest of APAC)
- Latin America (Brazil and Rest of Latin America)
- Middle East and Africa (GCC, North Africa, South Africa, Rest of MEA)
Research Methodology
Secondary Research
It involves company databases such as Hoover’s: This assists us to recognize financial information, the structure of the market participants and industry’s competitive landscape.
The secondary research sources referred in the process are as follows:
- Governmental bodies, and organizations creating economic policies
- National and international social welfare institutions
- Company websites, financial reports and SEC filings, broker and investor reports
- Related patent and regulatory databases
- Statistical databases and market reports
- Corporate Presentations, news, press release, and specification sheet of Manufacturers
Primary Research
Primary research includes face-to-face interviews, online surveys, and telephonic interviews.
- Means of primary research: Email interactions, telephonic discussions and Questionnaire-based research etc.
- In order to validate our research findings and analysis, we conduct primary interviews of key industry participants. Insights from primary respondents help in validating the secondary research findings. It also develops Research Team’s expertise and market understanding.
TABLE OF CONTENT
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology (Premium Insights)
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
Chapter 5. COVID 19 Impact on Artificial Intelligence in Marketing Market
5.1. COVID-19 Landscape: Artificial Intelligence in Marketing Industry Impact
5.2. COVID 19 – Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
Chapter 6. Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
Chapter 7. Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
Chapter 8. Global Artificial Intelligence in Marketing Market, By Offering
8.1. Artificial Intelligence in Marketing Market, by Offering, 2023-2032
8.1.1. Hardware
8.1.1.1. Market Revenue and Forecast (2020-2032)
8.1.2. Software
8.1.2.1. Market Revenue and Forecast (2020-2032)
8.1.3. Services
8.1.3.1. Market Revenue and Forecast (2020-2032)
Chapter 9. Global Artificial Intelligence in Marketing Market, By Deployment Mode
9.1. Artificial Intelligence in Marketing Market, by Deployment Mode, 2023-2032
9.1.1. On-premise
9.1.1.1. Market Revenue and Forecast (2020-2032)
9.1.2. Cloud
9.1.2.1. Market Revenue and Forecast (2020-2032)
Chapter 10. Global Artificial Intelligence in Marketing Market, By Technology
10.1. Artificial Intelligence in Marketing Market, by Technology, 2023-2032
10.1.1. Machine Learning
10.1.1.1. Market Revenue and Forecast (2020-2032)
10.1.2. Natural Language Processing
10.1.2.1. Market Revenue and Forecast (2020-2032)
10.1.3. Computer Vision
10.1.3.1. Market Revenue and Forecast (2020-2032)
10.1.4. Context-Aware Computing
10.1.4.1. Market Revenue and Forecast (2020-2032)
Chapter 11. Global Artificial Intelligence in Marketing Market, By Application
11.1. Artificial Intelligence in Marketing Market, by Application, 2023-2032
11.1.1. Social Media Advertising
11.1.1.1. Market Revenue and Forecast (2020-2032)
11.1.2. Search Advertising
11.1.2.1. Market Revenue and Forecast (2020-2032)
11.1.3. Content Curation
11.1.3.1. Market Revenue and Forecast (2020-2032)
11.1.4. Sales & Marketing Automation
11.1.4.1. Market Revenue and Forecast (2020-2032)
11.1.5. Analytics Platform
11.1.5.1. Market Revenue and Forecast (2020-2032)
11.1.6. Others
11.1.6.1. Market Revenue and Forecast (2020-2032)
Chapter 12. Global Artificial Intelligence in Marketing Market, By End User
12.1. Artificial Intelligence in Marketing Market, by End User, 2023-2032
12.1.1. BFSI
12.1.1.1. Market Revenue and Forecast (2020-2032)
12.1.2. Retail
12.1.2.1. Market Revenue and Forecast (2020-2032)
12.1.3. Consumer Goods
12.1.3.1. Market Revenue and Forecast (2020-2032)
12.1.4. Media & Entertainment
12.1.4.1. Market Revenue and Forecast (2020-2032)
12.1.5. Enterprise
12.1.5.1. Market Revenue and Forecast (2020-2032)
12.1.6. Others
12.1.6.1. Market Revenue and Forecast (2020-2032)
Chapter 13. Global Artificial Intelligence in Marketing Market, Regional Estimates and Trend Forecast
13.1. North America
13.1.1. Market Revenue and Forecast, by Offering (2020-2032)
13.1.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.1.3. Market Revenue and Forecast, by Technology (2020-2032)
13.1.4. Market Revenue and Forecast, by Application (2020-2032)
13.1.5. Market Revenue and Forecast, by End User (2020-2032)
13.1.6. U.S.
13.1.6.1. Market Revenue and Forecast, by Offering (2020-2032)
13.1.6.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.1.6.3. Market Revenue and Forecast, by Technology (2020-2032)
13.1.6.4. Market Revenue and Forecast, by Application (2020-2032)
13.1.6.5. Market Revenue and Forecast, by End User (2020-2032)
13.1.7. Rest of North America
13.1.7.1. Market Revenue and Forecast, by Offering (2020-2032)
13.1.7.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.1.7.3. Market Revenue and Forecast, by Technology (2020-2032)
13.1.7.4. Market Revenue and Forecast, by Application (2020-2032)
13.1.7.5. Market Revenue and Forecast, by End User (2020-2032)
13.2. Europe
13.2.1. Market Revenue and Forecast, by Offering (2020-2032)
13.2.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.2.3. Market Revenue and Forecast, by Technology (2020-2032)
13.2.4. Market Revenue and Forecast, by Application (2020-2032)
13.2.5. Market Revenue and Forecast, by End User (2020-2032)
13.2.6. UK
13.2.6.1. Market Revenue and Forecast, by Offering (2020-2032)
13.2.6.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.2.6.3. Market Revenue and Forecast, by Technology (2020-2032)
13.2.7. Market Revenue and Forecast, by Application (2020-2032)
13.2.8. Market Revenue and Forecast, by End User (2020-2032)
13.2.9. Germany
13.2.9.1. Market Revenue and Forecast, by Offering (2020-2032)
13.2.9.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.2.9.3. Market Revenue and Forecast, by Technology (2020-2032)
13.2.10. Market Revenue and Forecast, by Application (2020-2032)
13.2.11. Market Revenue and Forecast, by End User (2020-2032)
13.2.12. France
13.2.12.1. Market Revenue and Forecast, by Offering (2020-2032)
13.2.12.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.2.12.3. Market Revenue and Forecast, by Technology (2020-2032)
13.2.12.4. Market Revenue and Forecast, by Application (2020-2032)
13.2.13. Market Revenue and Forecast, by End User (2020-2032)
13.2.14. Rest of Europe
13.2.14.1. Market Revenue and Forecast, by Offering (2020-2032)
13.2.14.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.2.14.3. Market Revenue and Forecast, by Technology (2020-2032)
13.2.14.4. Market Revenue and Forecast, by Application (2020-2032)
13.2.15. Market Revenue and Forecast, by End User (2020-2032)
13.3. APAC
13.3.1. Market Revenue and Forecast, by Offering (2020-2032)
13.3.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.3.3. Market Revenue and Forecast, by Technology (2020-2032)
13.3.4. Market Revenue and Forecast, by Application (2020-2032)
13.3.5. Market Revenue and Forecast, by End User (2020-2032)
13.3.6. India
13.3.6.1. Market Revenue and Forecast, by Offering (2020-2032)
13.3.6.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.3.6.3. Market Revenue and Forecast, by Technology (2020-2032)
13.3.6.4. Market Revenue and Forecast, by Application (2020-2032)
13.3.7. Market Revenue and Forecast, by End User (2020-2032)
13.3.8. China
13.3.8.1. Market Revenue and Forecast, by Offering (2020-2032)
13.3.8.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.3.8.3. Market Revenue and Forecast, by Technology (2020-2032)
13.3.8.4. Market Revenue and Forecast, by Application (2020-2032)
13.3.9. Market Revenue and Forecast, by End User (2020-2032)
13.3.10. Japan
13.3.10.1. Market Revenue and Forecast, by Offering (2020-2032)
13.3.10.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.3.10.3. Market Revenue and Forecast, by Technology (2020-2032)
13.3.10.4. Market Revenue and Forecast, by Application (2020-2032)
13.3.10.5. Market Revenue and Forecast, by End User (2020-2032)
13.3.11. Rest of APAC
13.3.11.1. Market Revenue and Forecast, by Offering (2020-2032)
13.3.11.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.3.11.3. Market Revenue and Forecast, by Technology (2020-2032)
13.3.11.4. Market Revenue and Forecast, by Application (2020-2032)
13.3.11.5. Market Revenue and Forecast, by End User (2020-2032)
13.4. MEA
13.4.1. Market Revenue and Forecast, by Offering (2020-2032)
13.4.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.4.3. Market Revenue and Forecast, by Technology (2020-2032)
13.4.4. Market Revenue and Forecast, by Application (2020-2032)
13.4.5. Market Revenue and Forecast, by End User (2020-2032)
13.4.6. GCC
13.4.6.1. Market Revenue and Forecast, by Offering (2020-2032)
13.4.6.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.4.6.3. Market Revenue and Forecast, by Technology (2020-2032)
13.4.6.4. Market Revenue and Forecast, by Application (2020-2032)
13.4.7. Market Revenue and Forecast, by End User (2020-2032)
13.4.8. North Africa
13.4.8.1. Market Revenue and Forecast, by Offering (2020-2032)
13.4.8.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.4.8.3. Market Revenue and Forecast, by Technology (2020-2032)
13.4.8.4. Market Revenue and Forecast, by Application (2020-2032)
13.4.9. Market Revenue and Forecast, by End User (2020-2032)
13.4.10. South Africa
13.4.10.1. Market Revenue and Forecast, by Offering (2020-2032)
13.4.10.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.4.10.3. Market Revenue and Forecast, by Technology (2020-2032)
13.4.10.4. Market Revenue and Forecast, by Application (2020-2032)
13.4.10.5. Market Revenue and Forecast, by End User (2020-2032)
13.4.11. Rest of MEA
13.4.11.1. Market Revenue and Forecast, by Offering (2020-2032)
13.4.11.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.4.11.3. Market Revenue and Forecast, by Technology (2020-2032)
13.4.11.4. Market Revenue and Forecast, by Application (2020-2032)
13.4.11.5. Market Revenue and Forecast, by End User (2020-2032)
13.5. Latin America
13.5.1. Market Revenue and Forecast, by Offering (2020-2032)
13.5.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.5.3. Market Revenue and Forecast, by Technology (2020-2032)
13.5.4. Market Revenue and Forecast, by Application (2020-2032)
13.5.5. Market Revenue and Forecast, by End User (2020-2032)
13.5.6. Brazil
13.5.6.1. Market Revenue and Forecast, by Offering (2020-2032)
13.5.6.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.5.6.3. Market Revenue and Forecast, by Technology (2020-2032)
13.5.6.4. Market Revenue and Forecast, by Application (2020-2032)
13.5.7. Market Revenue and Forecast, by End User (2020-2032)
13.5.8. Rest of LATAM
13.5.8.1. Market Revenue and Forecast, by Offering (2020-2032)
13.5.8.2. Market Revenue and Forecast, by Deployment Mode (2020-2032)
13.5.8.3. Market Revenue and Forecast, by Technology (2020-2032)
13.5.8.4. Market Revenue and Forecast, by Application (2020-2032)
13.5.8.5. Market Revenue and Forecast, by End User (2020-2032)
Chapter 14. Company Profiles
14.1. NVIDIA Corporation
14.1.1. Company Overview
14.1.2. Product Offerings
14.1.3. Financial Performance
14.1.4. Recent Initiatives
14.2. Salesforce, Inc.
14.2.1. Company Overview
14.2.2. Product Offerings
14.2.3. Financial Performance
14.2.4. Recent Initiatives
14.3. Google LLC
14.3.1. Company Overview
14.3.2. Product Offerings
14.3.3. Financial Performance
14.3.4. Recent Initiatives
14.4. Intel Corporation
14.4.1. Company Overview
14.4.2. Product Offerings
14.4.3. Financial Performance
14.4.4. Recent Initiatives
14.5. International Business Machines Corporation
14.5.1. Company Overview
14.5.2. Product Offerings
14.5.3. Financial Performance
14.5.4. Recent Initiatives
14.6. Microsoft Corporation
14.6.1. Company Overview
14.6.2. Product Offerings
14.6.3. Financial Performance
14.6.4. Recent Initiatives
14.7. Amazon.com, Inc.
14.7.1. Company Overview
14.7.2. Product Offerings
14.7.3. Financial Performance
14.7.4. Recent Initiatives
14.8. Oracle Corporation
14.8.1. Company Overview
14.8.2. Product Offerings
14.8.3. Financial Performance
14.8.4. Recent Initiatives
14.9. Baidu, Inc.
14.9.1. Company Overview
14.9.2. Product Offerings
14.9.3. Financial Performance
14.9.4. Recent Initiatives
14.10. Twitter, Inc.
14.10.1. Company Overview
14.10.2. Product Offerings
14.10.3. Financial Performance
14.10.4. Recent Initiatives
Chapter 15. Research Methodology
15.1. Primary Research
15.2. Secondary Research
15.3. Assumptions
Chapter 16. Appendix
16.1. About Us
16.2. Glossary of Terms
Thanks for reading you can also get individual chapter-wise sections or region-wise report versions such as North America, Europe, or the Asia Pacific.
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