by [150+ Pages Report] As per the latest Research and survey report issued by Precedence Research, the global digital ad spending market was valued at around USD 565.16 billion in 2021 and is expected to register revenues worth USD 1.25 trillion by the end of 2030, growing at an exceptional CAGR of approximately 9.22% between 2022 and 2030.
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Digital Ad Spending Market Report Scope
A recent study by Precedence Research on the digital ad spending market offers a forecast for 2022 and 2030. The study analyzes crucial trends that are currently determining the growth of the digital ad spending market. This report explicates on vital dynamics such as the drivers, restraints, and opportunities for key market players, along with key stakeholders as well as emerging players associated with the manufacturing of digital ad spending. The study also provides the dynamics that are responsible for influencing the future status of the digital ad spending market over the forecast period.
A detailed assessment of the digital ad spending market value chain analysis, business execution, and supply chain analysis across regional markets has been covered in the report. A list of prominent companies operating in the digital ad spending market along with their product portfolio enhances the reliability of this comprehensive research study.
Competition Landscape
The report has engulfed a chapter on the global electric vehicle market’s competitive landscape, which provides detailed analysis and insights on companies offering electric vehicle. Profiles of key companies, along with a strategic overview of their M&A and expansion plans across geographies, have been delivered in this chapter. This chapter is priceless for report readers, as its enables them in gauging their growth potential in the market and implement key strategies for extending their market reach.
This chapter offers key recommendations for both new and existing market participants, enabling them to emerge sustainably and profitably. Intelligence on the market players has been delivered on the basis of their product overview, SWOT analysis, key developments, key financials and company overview. Occupancy of these market participants has been tracked by the report and portrayed via an intensity map.
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some of the prominent players in the digital ad spending market include:
- Alibaba Group Holdings Limited
- Google LLC
- Baidu Inc
- Amazon Web Services, Inc
- International Business Machines Corp
- Verizon Communications Inc
- Facebook Inc
- Twitter Inc
- Hulu LLC
- Microsoft corporation
Digital Ad Spending Market Segments
By Add Format
- Social media
- Video
- Search engine
By Platform Used
- Mobile
- Laptop
- Desktop
By End User
- Retail
- Health care
- Automotive
- Media and entertainment
- Education
- Transport and tourism
- IT and telecom
Regional Segmentation
- Asia-Pacific [China, Southeast Asia, India, Japan, Korea, Western Asia]
- Europe [Germany, UK, France, Italy, Russia, Spain, Netherlands, Turkey, Switzerland]
- North America [United States, Canada, Mexico]
- South America [Brazil, Argentina, Columbia, Chile, Peru]
- Middle East & Africa [GCC, North Africa, South Africa]
Regional Analysis
The research report includes a detailed study of regions of North America, Europe, China, Japan and Rest of the World. The report has been curated after observing and studying various factors that determine regional growth such as economic, environmental, social, technological, and political status of the particular region. Analysts have studied the data of revenue and manufacturers of each region. This section analyses region-wise revenue and volume for the forecast period of 2022 to 2030. These analyses will help the reader to understand the potential worth of investment in a particular region.
The report provides in-depth segment analysis of the global digital ad spending market, thereby providing valuable insights at macro as well as micro levels. Analysis of major countries, which hold growth opportunities or account for significant share has also been included as part of geographic analysis of the digital ad spending market.
The report includes country-wise and region-wise market size for the period 2022-2030. It also includes market size and forecast by segments in terms of production capacity, price and revenue for the period 2022-2030.
Why should you invest in this report?
If you are aiming to enter the global digital ad spending market, this report is a comprehensive guide that provides crystal clear insights into this niche market. All the major application areas for digital ad spending are covered in this report and information is given on the important regions of the world where this market is likely to boom during the forecast period of 2022-2030 so that you can plan your strategies to enter this market accordingly.
Besides, through this report, you can have a complete grasp of the level of competition you will be facing in this hugely competitive market and if you are an established player in this market already, this report will help you gauge the strategies that your competitors have adopted to stay as market leaders in this market. For new entrants to this market, the voluminous data provided in this report is invaluable.
Table of Contents
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
Chapter 5. COVID 19 Impact on Digital Ad Spending Market
5.1. COVID-19 Landscape: Digital Ad Spending Industry Impact
5.2. COVID 19 – Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
Chapter 6. Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
Chapter 7. Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
Chapter 8. Global Digital Ad Spending Market, By Add Format
8.1. Digital Ad Spending Market, by Add Format, 2022-2030
8.1.1 Social media
8.1.1.1. Market Revenue and Forecast (2017-2030)
8.1.2. Video
8.1.2.1. Market Revenue and Forecast (2017-2030)
8.1.3. Search engine
8.1.3.1. Market Revenue and Forecast (2017-2030)
Chapter 9. Global Digital Ad Spending Market, By Platform Used
9.1. Digital Ad Spending Market, by Platform Used, 2022-2030
9.1.1. Mobile
9.1.1.1. Market Revenue and Forecast (2017-2030)
9.1.2. Laptop
9.1.2.1. Market Revenue and Forecast (2017-2030)
9.1.3. Desktop
9.1.3.1. Market Revenue and Forecast (2017-2030)
Chapter 10. Global Digital Ad Spending Market, By End User
10.1. Digital Ad Spending Market, by End User, 2022-2030
10.1.1. Retail
10.1.1.1. Market Revenue and Forecast (2017-2030)
10.1.2. Health care
10.1.2.1. Market Revenue and Forecast (2017-2030)
10.1.3. Automotive
10.1.3.1. Market Revenue and Forecast (2017-2030)
10.1.4. Media and entertainment
10.1.4.1. Market Revenue and Forecast (2017-2030)
10.1.5. Education
10.1.5.1. Market Revenue and Forecast (2017-2030)
10.1.6. Transport and tourism
10.1.6.1. Market Revenue and Forecast (2017-2030)
10.1.7. IT and telecom
10.1.7.1. Market Revenue and Forecast (2017-2030)
Chapter 11. Global Digital Ad Spending Market, Regional Estimates and Trend Forecast
11.1. North America
11.1.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.1.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.1.3. Market Revenue and Forecast, by End User (2017-2030)
11.1.4. U.S.
11.1.4.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.1.4.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.1.4.3. Market Revenue and Forecast, by End User (2017-2030)
11.1.5. Rest of North America
11.1.5.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.1.5.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.1.5.3. Market Revenue and Forecast, by End User (2017-2030)
11.2. Europe
11.2.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.2.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.2.3. Market Revenue and Forecast, by End User (2017-2030)
11.2.4. UK
11.2.4.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.2.4.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.2.4.3. Market Revenue and Forecast, by End User (2017-2030)
11.2.5. Germany
11.2.5.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.2.5.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.2.5.3. Market Revenue and Forecast, by End User (2017-2030)
11.2.6. France
11.2.6.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.2.6.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.2.6.3. Market Revenue and Forecast, by End User (2017-2030)
11.2.7. Rest of Europe
11.2.7.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.2.7.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.2.7.3. Market Revenue and Forecast, by End User (2017-2030)
11.3. APAC
11.3.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.3.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.3.3. Market Revenue and Forecast, by End User (2017-2030)
11.3.4. India
11.3.4.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.3.4.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.3.4.3. Market Revenue and Forecast, by End User (2017-2030)
11.3.5. China
11.3.5.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.3.5.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.3.5.3. Market Revenue and Forecast, by End User (2017-2030)
11.3.6. Japan
11.3.6.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.3.6.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.3.6.3. Market Revenue and Forecast, by End User (2017-2030)
11.3.7. Rest of APAC
11.3.7.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.3.7.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.3.7.3. Market Revenue and Forecast, by End User (2017-2030)
11.4. MEA
11.4.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.4.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.4.3. Market Revenue and Forecast, by End User (2017-2030)
11.4.4. GCC
11.4.4.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.4.4.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.4.4.3. Market Revenue and Forecast, by End User (2017-2030)
11.4.5. North Africa
11.4.5.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.4.5.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.4.5.3. Market Revenue and Forecast, by End User (2017-2030)
11.4.6. South Africa
11.4.6.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.4.6.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.4.6.3. Market Revenue and Forecast, by End User (2017-2030)
11.4.7. Rest of MEA
11.4.7.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.4.7.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.4.7.3. Market Revenue and Forecast, by End User (2017-2030)
11.5. Latin America
11.5.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.5.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.5.3. Market Revenue and Forecast, by End User (2017-2030)
11.5.4. Brazil
11.5.4.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.5.4.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.5.4.3. Market Revenue and Forecast, by End User (2017-2030)
11.5.5. Rest of LATAM
11.5.5.1. Market Revenue and Forecast, by Add Format (2017-2030)
11.5.5.2. Market Revenue and Forecast, by Platform Used (2017-2030)
11.5.5.3. Market Revenue and Forecast, by End User (2017-2030)
Chapter 12. Company Profiles
12.1. Alibaba Group Holdings Limited
12.1.1. Company Overview
12.1.2. Product Offerings
12.1.3. Financial Performance
12.1.4. Recent Initiatives
12.2. Google LLC
12.2.1. Company Overview
12.2.2. Product Offerings
12.2.3. Financial Performance
12.2.4. Recent Initiatives
12.3. Baidu Inc
12.3.1. Company Overview
12.3.2. Product Offerings
12.3.3. Financial Performance
12.3.4. Recent Initiatives
12.4. Amazon Web Services, Inc
12.4.1. Company Overview
12.4.2. Product Offerings
12.4.3. Financial Performance
12.4.4. Recent Initiatives
12.5. International Business Machines Corp
12.5.1. Company Overview
12.5.2. Product Offerings
12.5.3. Financial Performance
12.5.4. Recent Initiatives
12.6. Verizon Communications Inc
12.6.1. Company Overview
12.6.2. Product Offerings
12.6.3. Financial Performance
12.6.4. Recent Initiatives
12.7. Facebook Inc
12.7.1. Company Overview
12.7.2. Product Offerings
12.7.3. Financial Performance
12.7.4. Recent Initiatives
12.8. Twitter Inc
12.8.1. Company Overview
12.8.2. Product Offerings
12.8.3. Financial Performance
12.8.4. Recent Initiatives
12.9. Hulu LLC
12.9.1. Company Overview
12.9.2. Product Offerings
12.9.3. Financial Performance
12.9.4. Recent Initiatives
12.10. Microsoft corporation
12.10.1. Company Overview
12.10.2. Product Offerings
12.10.3. Financial Performance
12.10.4. Recent Initiatives
Chapter 13. Research Methodology
13.1. Primary Research
13.2. Secondary Research
13.3. Assumptions
Chapter 14. Appendix
14.1. About Us
14.2. Glossary of Terms
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