According to Precedence Research, The nutritional supplements market size garnered US$ 314.6 billion in 2020 and is expected to generate US$ 624.7 billion by 2030, manifesting a CAGR of 7.1% from 2021 to 2030. The report contains 150+ pages with detailed analysis.
The base year for the study has been considered 2021, the historic year 2019 and 2020, the forecast period considered is from 2021 to 2030. The nutritional supplements market is analyzed on the basis of value (US$ Million), volume (Unit), and price (US$/Unit).
Key Companies & Market Share Insights
The market is moderately fragmented with the presence of several local companies. These market players are striving to gain higher market share by adopting strategies, such as investments, partnerships, and acquisitions & mergers, novel product introductions and developments, promotion strategies and Research and Development (R&D) activities in the marketplace. Companies are also spending on the development of improved products. Moreover, they are also focusing on maintaining competitive pricing. The competitive profiling of these players includes business and financial overview, gross margin, production, sales, and recent developments which can aid in assessing competition in the market.
Some of the major players in the global nutritional supplements market include:
- Abbott Nutrition
- Amway
- Nestle
- Glanbia Plc
- Herbalife International of America
- Archer Daniels Midland
- GlaxoSmithKline
- Nature’s Bounty Co.
- Arkopharma Laboratories Pharmaceutiques
- DuPont
- American Health, Inc.
- Pfizer, Inc.
- Stepan Company
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Nutritional Supplements Market Scope
This market report studies market dynamics, status and outlook especially in North America, Europe and Asia-Pacific, Latin America, the Middle East and Africa. This research report offers scenario and forecast (revenue/volume), and categorizes the market by key players and various segment. This report also studies global market prominence, competitive landscape, market share, growth rates market dynamics such as drivers, restraints and opportunities, and distributors and sales channels.
This research study also integrates Industry Chain analysis and Porter’s Five Forces Analysis. Further, this report offers a competitive scenario that comprises collaborations, market concentration rate and expansions, mergers & acquisitions undertaken by companies.
Crucial factors accountable for market growth are:
- Rising health consciousness
- Increasing consumer expenditure on health and wellness
- Rising burden of malnutrition
- Demand for a healthy and active lifestyle
- Rising participation of youth in sports and fitness activities
- Busy and hectic schedules of the consumers
- Rising number of working population
- Growing demand for functional foods
- Increasing government initiatives to eliminate malnutrition among children
Nutritional Supplements Market Report Highlights
- By form, the capsules segment is expected to be the fastest growing due to its easy availability and convenience. The advanced multi-layered capsules perfectly and instantly helps to fulfil the nutrients deficiency. Therefore, the consumption of multivitamins is increasing among the consumers, thereby fostering the segment growth.
- By product type, the dietary supplements is expected to witness highest growth rate owing to the rising demand for the dietary fibers among the global population. The increased health consciousness among the population have led to the increased awareness regarding the development of a strong immune system.
- By age group, the adults is the dominating segment and is estimated to retain its position during the forecast period. Increasing participation in sports, increasing participation in fitness centers, rising disposable income, rising number of working population, and increased health awareness among the young adults is fostering the growth of this segment.
- By distribution channel, the e-commerce segment is estimated to be the most opportunistic segment. The rising penetration of internet and growing popularity of e-commerce platforms is boosting the market. Further, the rapid growth of several online pharmacies is positively impacting the segment growth.
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Nutritional Supplements Market Dynamics
Drivers – The global nutritional supplements market is majorly driven by the growing nutritional consumption needs of the consumers. In today’s time, maintaining a proper diet has become a luxury. Most of the people busy working and this results in lack proper intake of nutritional diet. Therefore, the adoption of nutritional diet is on its rise among the global population owing to the ease and convenience along with the nutritional benefits offered by the various forms of nutritional supplements.
Restraints – The high costs of the nutritional supplements is the major issue that may restrict the adoption of nutritional supplements among the low income consumers and may hamper the market growth in the underdeveloped economies during the forecast period.
Opportunities – The demand for the dietary supplements is increasing among the millennials owing to its immunity boosting properties. Further nootropics is gaining traction. Nootropics is a class of compounds that helps in maintaining brain health and its smooth functioning. It is anticipated that in the upcoming years, demand for those nutritional supplement will rise that helps maintaining the brain health.
Challenges – The nutritional supplements industry faces the difficulties of government approval. The respective authorities imposes strict regulations for the nutritional supplements to be marketed. This is a major challenge faced by the industry.
Regional Snapshots
Asia Pacific was the dominating nutritional supplements market in 2020. Asia Pacific is the home to around 60% of the global population. The rising prevalence of malnutrition among kids, obesity, underweight, and overweight issues among the adults are the various factors propelling the growth of the nutritional supplements market. The high number of young population in Asia Pacific are increasingly participating in various sports and athletic activities. Further, the rising popularity of gyms and fitness centers is fueling the demand for the sports nutrition supplements across the Asia Pacific countries.
Further, the nations like India, China, and Philippines are becoming the manufacturing hub for the nutritional supplements. Key market players are investing heavily in the region for the research activities and setting up manufacturing plants owing to the easy availability of raw materials and cheap labor.
On the other hand, Latin America is expected to show the highest growth rate during the forecast period. Rising health awareness and increasing consumer expenditure on health and wellness products is the major driving force of the nutritional supplements market in the region.
North America was the second largest market for the nutritional supplements in 2020 and is expected to sustain its significance throughout the forecast period. This is attributed to the increased disposable income, increased health awareness of the consumers, sedentary life style of the consumers, and unhealthy food habits of people.
Nutritional Supplements Market Segments Covered
By Form
- Powder
- Tablets
- Capsules
- Liquid
- Soft gels
- Others
By Product Type
- Sports Nutrition
- Dietary Supplements
- Fat Burner
- Functional Food
- Others
By Age Group
- Kids
- Adults
- Geriatric
By Distribution Channel
- Supermarkets/Hypermarkets
- Specialty Stores
- Pharmacies
- E-commerce
- Others
By Geography
- North America
- U.S.
- Canada
- Europe
- U.K.
- Germany
- France
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of the World
Research Objective
- To provide a comprehensive analysis of the nutritional supplements industry and its sub-segments in the global market, thereby providing a detailed structure of the industry
- To provide detailed insights into factors driving and restraining the growth of this global market
- To provide a distribution chain analysis/value chain for the this market
- To estimate the market size of the global nutritional supplements market where 2019 would be the historical period, 2020 shall be the base year, and 2020 to 2027 will be the forecast period for the study
- To provide strategic profiling of key companies (manufacturers and distributors) present across the globe, and comprehensively analyze their competitiveness/competitive landscape in this market
- To analyze the global market in four main geographies, namely, North America, Europe, Asia-Pacific, and the Rest of the World
- To provide country-wise market value analysis for various segments of the nutritional supplements
TABLE OF CONTENT
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Raw Material Procurement Analysis
4.3.2. Sales and Distribution Channel Analysis
4.3.3. Downstream Buyer Analysis
Chapter 5. COVID 19 Impact on Nutritional Supplements Market
5.1. COVID-19 Landscape: Nutritional Supplements Industry Impact
5.2. COVID 19 – Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
Chapter 6. Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
Chapter 7. Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
Chapter 8. Global Nutritional Supplements Market, By Form
8.1. Nutritional Supplements Market, by Form Type, 2021-2030
8.1.1. Powder
8.1.1.1. Market Revenue and Forecast (2019-2030)
8.1.2. Tablets
8.1.2.1. Market Revenue and Forecast (2019-2030)
8.1.3. Capsules
8.1.3.1. Market Revenue and Forecast (2019-2030)
8.1.4. Liquid
8.1.4.1. Market Revenue and Forecast (2019-2030)
8.1.5. Soft gels
8.1.5.1. Market Revenue and Forecast (2019-2030)
8.1.6. Others
8.1.6.1. Market Revenue and Forecast (2019-2030)
Chapter 9. Global Nutritional Supplements Market, By Product
9.1. Nutritional Supplements Market, by Product, 2021-2030
9.1.1. Sports Nutrition
9.1.1.1. Market Revenue and Forecast (2019-2030)
9.1.2. Dietary Supplements
9.1.2.1. Market Revenue and Forecast (2019-2030)
9.1.3. Fat Burner
9.1.3.1. Market Revenue and Forecast (2019-2030)
9.1.4. Functional Food
9.1.4.1. Market Revenue and Forecast (2019-2030)
9.1.5. Others
9.1.5.1. Market Revenue and Forecast (2019-2030)
Chapter 10. Global Nutritional Supplements Market, By Age Group
10.1. Nutritional Supplements Market, by Age Group, 2021-2030
10.1.1. Kids
10.1.1.1. Market Revenue and Forecast (2019-2030)
10.1.2. Adults
10.1.2.1. Market Revenue and Forecast (2019-2030)
10.1.3. Geriatric
10.1.3.1. Market Revenue and Forecast (2019-2030)
Chapter 11. Global Nutritional Supplements Market, By Distribution Channel
11.1. Nutritional Supplements Market, by Distribution Channel, 2021-2030
11.1.1. Supermarkets/Hypermarkets
11.1.1.1. Market Revenue and Forecast (2019-2030)
11.1.2. Specialty Stores
11.1.2.1. Market Revenue and Forecast (2019-2030)
11.1.3. Pharmacies
11.1.3.1. Market Revenue and Forecast (2019-2030)
11.1.4. E-commerce
11.1.4.1. Market Revenue and Forecast (2019-2030)
11.1.5. Others
11.1.5.1. Market Revenue and Forecast (2019-2030)
Chapter 12. Global Nutritional Supplements Market, Regional Estimates and Trend Forecast
12.1. North America
12.1.1. Market Revenue and Forecast, by Form (2019-2030)
12.1.2. Market Revenue and Forecast, by Product (2019-2030)
12.1.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.1.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.1.5. U.S.
12.1.5.1. Market Revenue and Forecast, by Form (2019-2030)
12.1.5.2. Market Revenue and Forecast, by Product (2019-2030)
12.1.5.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.1.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.1.6. Rest of North America
12.1.6.1. Market Revenue and Forecast, by Form (2019-2030)
12.1.6.2. Market Revenue and Forecast, by Product (2019-2030)
12.1.6.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.1.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.2. Europe
12.2.1. Market Revenue and Forecast, by Form (2019-2030)
12.2.2. Market Revenue and Forecast, by Product (2019-2030)
12.2.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.2.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.2.5. UK
12.2.5.1. Market Revenue and Forecast, by Form (2019-2030)
12.2.5.2. Market Revenue and Forecast, by Product (2019-2030)
12.2.5.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.2.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.2.6. Germany
12.2.6.1. Market Revenue and Forecast, by Form (2019-2030)
12.2.6.2. Market Revenue and Forecast, by Product (2019-2030)
12.2.6.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.2.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.2.7. France
12.2.7.1. Market Revenue and Forecast, by Form (2019-2030)
12.2.7.2. Market Revenue and Forecast, by Product (2019-2030)
12.2.7.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.2.7.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.2.8. Rest of Europe
12.2.8.1. Market Revenue and Forecast, by Form (2019-2030)
12.2.8.2. Market Revenue and Forecast, by Product (2019-2030)
12.2.8.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.2.8.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.3. APAC
12.3.1. Market Revenue and Forecast, by Form (2019-2030)
12.3.2. Market Revenue and Forecast, by Product (2019-2030)
12.3.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.3.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.3.5. India
12.3.5.1. Market Revenue and Forecast, by Form (2019-2030)
12.3.5.2. Market Revenue and Forecast, by Product (2019-2030)
12.3.5.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.3.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.3.6. China
12.3.6.1. Market Revenue and Forecast, by Form (2019-2030)
12.3.6.2. Market Revenue and Forecast, by Product (2019-2030)
12.3.6.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.3.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.3.7. Japan
12.3.7.1. Market Revenue and Forecast, by Form (2019-2030)
12.3.7.2. Market Revenue and Forecast, by Product (2019-2030)
12.3.7.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.3.7.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.3.8. Rest of APAC
12.3.8.1. Market Revenue and Forecast, by Form (2019-2030)
12.3.8.2. Market Revenue and Forecast, by Product (2019-2030)
12.3.8.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.3.8.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.4. MEA
12.4.1. Market Revenue and Forecast, by Form (2019-2030)
12.4.2. Market Revenue and Forecast, by Product (2019-2030)
12.4.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.4.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.4.5. GCC
12.4.5.1. Market Revenue and Forecast, by Form (2019-2030)
12.4.5.2. Market Revenue and Forecast, by Product (2019-2030)
12.4.5.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.4.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.4.6. North Africa
12.4.6.1. Market Revenue and Forecast, by Form (2019-2030)
12.4.6.2. Market Revenue and Forecast, by Product (2019-2030)
12.4.6.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.4.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.4.7. South Africa
12.4.7.1. Market Revenue and Forecast, by Form (2019-2030)
12.4.7.2. Market Revenue and Forecast, by Product (2019-2030)
12.4.7.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.4.7.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.4.8. Rest of MEA
12.4.8.1. Market Revenue and Forecast, by Form (2019-2030)
12.4.8.2. Market Revenue and Forecast, by Product (2019-2030)
12.4.8.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.4.8.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.5. Latin America
12.5.1. Market Revenue and Forecast, by Form (2019-2030)
12.5.2. Market Revenue and Forecast, by Product (2019-2030)
12.5.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.5.5. Brazil
12.5.5.1. Market Revenue and Forecast, by Form (2019-2030)
12.5.5.2. Market Revenue and Forecast, by Product (2019-2030)
12.5.5.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.5.5.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
12.5.6. Rest of LATAM
12.5.6.1. Market Revenue and Forecast, by Form (2019-2030)
12.5.6.2. Market Revenue and Forecast, by Product (2019-2030)
12.5.6.3. Market Revenue and Forecast, by Age Group (2019-2030)
12.5.6.4. Market Revenue and Forecast, by Distribution Channel (2019-2030)
Chapter 13. Company Profiles
13.1. Abbott Nutrition
13.1.1. Company Overview
13.1.2. Product Offerings
13.1.3. Financial Performance
13.1.4. Recent Initiatives
13.2. Amway
13.2.1. Company Overview
13.2.2. Product Offerings
13.2.3. Financial Performance
13.2.4. Recent Initiatives
13.3. Nestle
13.3.1. Company Overview
13.3.2. Product Offerings
13.3.3. Financial Performance
13.3.4. Recent Initiatives
13.4. Glanbia Plc
13.4.1. Company Overview
13.4.2. Product Offerings
13.4.3. Financial Performance
13.4.4. Recent Initiatives
13.5. Herbalife International of America
13.5.1. Company Overview
13.5.2. Product Offerings
13.5.3. Financial Performance
13.5.4. Recent Initiatives
13.6. Archer Daniels Midland
13.6.1. Company Overview
13.6.2. Product Offerings
13.6.3. Financial Performance
13.6.4. Recent Initiatives
13.7. GlaxoSmithKline
13.7.1. Company Overview
13.7.2. Product Offerings
13.7.3. Financial Performance
13.7.4. Recent Initiatives
13.8. Nature’s Bounty Co.
13.8.1. Company Overview
13.8.2. Product Offerings
13.8.3. Financial Performance
13.8.4. Recent Initiatives
13.9. Arkopharma Laboratories Pharmaceutiques
13.9.1. Company Overview
13.9.2. Product Offerings
13.9.3. Financial Performance
13.9.4. Recent Initiatives
13.10. DuPont
13.10.1. Company Overview
13.10.2. Product Offerings
13.10.3. Financial Performance
13.10.4. Recent Initiatives
13.11. American Health, Inc.
13.11.1. Company Overview
13.11.2. Product Offerings
13.11.3. Financial Performance
13.11.4. Recent Initiatives
13.12. Pfizer, Inc.
13.12.1. Company Overview
13.12.2. Product Offerings
13.12.3. Financial Performance
13.12.4. Recent Initiatives
13.13. Stepan Company
13.13.1. Company Overview
13.13.2. Product Offerings
13.13.3. Financial Performance
13.13.4. Recent Initiatives
Chapter 14. Research Methodology
14.1. Primary Research
14.2. Secondary Research
14.3. Assumptions
Chapter 15. Appendix
15.1. About Us
15.2. Glossary of Terms
Thanks for reading you can also get individual chapter-wise sections or region-wise report versions such as North America, Europe, or the Asia Pacific.
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